From BBC News:Ask Jeeves decides to axe Jeeves
Search site Ask Jeeves is getting rid of the iconic valet that has been its companion since its earliest days. Citing "user confusion" over what the butler character represents the search site has said that Jeeves will soon be phased out.
There is no firm date for when the character will disappear from the Ask site, but it will soon stop being the brand's most prominent icon. No decision has been made about a new name for the Ask search site.
¡There's no butler like Jeeves!
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